Advanced Social Media Class #5

Advanced Social Media
Nackey Loeb School of Communication
January 19 – March 2, 2011

Remember: Social Media is hard work, takes time, and diligence to succeed!

Week #1: Selecting your preferred browser, tools, and setting up your online workspace
                Homework: Writing your 140 character bio

Week #2: Understanding Your Market, Research & Keywords
                Guest Speaker: Tony Santorsa, Case Study: PatriosPlus.net blog

Week #3: Blogging – Guest Teacher: Whitney Tyson, Grow Socially
                 Guest Speaker: Nolan Antonucci, NiteLite Sports

Week#4: The NEW Facebook Pages

                Guest Speaker: Gemma French, Greater Manchester Chamber of Commerce

Week #5 – Twitter

·      Twitter Fun Videos

• Current: Celebrity Tweets [http://www.youtube.com/watch?v=KHAZt-Exuaw&NR=1]
• Fox 4 DFW Roast of Social Media by ObserverDallas [http://www.youtube.com/watch?v=O8g3AFnT_Hk&feature=player_embedded]

o    

·      Twitter Demographics: [http://socialnewswatch.com/how-people-use-twitter-graphic]

o   10% male vs. 9% female

o   14% 18-29

o   10% <$30K = !0% $50-75K

o   18% Hispanic

o   9% College & 9% Some College

o   11% Urban

·      Follow vs. Followers

o   Follow People who interested you

o   Don’t worry about who is following you *unless they are offensive

o   DO NOT AUTO POST!!!

·      A Beginner’s Guide to Twitter Basics

o   Terminology

o   Etiquette

[http://www.blogworld.com/2011/01/21/a-beginners-guide-to-twitter-basics/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+BlogWorldBlog+%28BlogWorld+Blog%29]

·      How To: Twitter Help Center [http://support.twitter.com]

·      Twitter Resources/Goodies [http://twitter.com/about/resources]

o   Follow Buttons

o   Tweet Buttons

o   Twitter Logos & Icons

o   Widgets

·      Widgets for my Website [http://twitter.com/about/resources/widgets]

o   Profile

o   Search

o   Faves

o   List

·      Who to Follow

·      Settings

·      Fun & Creative Used for Twitter

ARTICLES

25 Creative uses for Twitter [http://www.rasmussen.edu/student-life/blogs/main/creative-uses-of-twitter]

Search for old Tweets [http://blog.tweetsmarter.com/twitter-search/10-ways-and-20-features-for-searching-old-tweets]

Twitter Search To Find a Job [http://mashable.com/2011/01/08/advanced-twitter-search-jobs/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Mashable+%28Mashable%29]

Tips to Maximize Your SM Productivity [http://www.business-strategy-innovation.com/wordpress/2010/12/13-tips-to-maximize-your-social-media-productivity]

IDEAS & EXAMPLES

@askNH [www.asknh.com]

Teat Tweets [http://criticalmedia.uwaterloo.ca/teattweet]

TWS Passion Play [www.trinitywallstreet.org]

Knock Knock Paper Tweet [http://www.knockknock.biz/catalog/categories/pads/nifty-notes/paper-tweet-nifty-note/]

CONTACT INFORMATION

Judi Window – judiwindow@gmail.com  - www.judiwindow.com
603-621-0638 (home/office) - 603-785-9981 (iPhone)
Library of Reference & Reading Materials:
http://groups.diigo.com/group/advanced-social-media-class